What is a Traffic Scam?

A traffic scam is designed to give a false sense that you can spend any amount of money and you will magically begin to get high quality traffic.

This cannot be any further from the truth. They then come again and again with unique codes that show they are coming from all over.

What you will notice is that they never stay for more than a few seconds and they never ever buy anything. If you are serious about your site you would know that every site has a conversion factor.

If you sell something then you would expect that for every Y of visitors, X amount buy something. This is measurable and useful.

If you have a ton of hits and nothing is going on, then either you wrote the worlds worst website or you have a problem.

They will tell you the traffic is qualified. So how do they do it?

Well if you have been sucked into buying some traffic, you will get some actual visits from the service that promised them to you.

Information Overload

Here is what qualified traffic is:

John goes on Google looking for a certain niche.

He types the keyword and gets a return.

He then clicks one the sites, looks around and either buys or leaves.

Because John was looking for a certain product, he is considered qualified traffic.

A robot or a computer program is never qualified

This is the easiest way to explain it:

The companies set up an autopilot script that sends a robot to your site.

The robot visits for about 3 seconds which is long enough to register on your tracking logs, and then they leave.

These scams are designed to bring you fake hits, popup, pop under and proxy based traffic.

The worst quality you can imagine and none will ever yield a sale.

Below you will see a list of items and what they actually are.

Pop Ups:

These are ads that rudely popup into a surfers face when they are browsing or surfing the web.

These were widely used in the 90’s and now have been ported into rollover or flying ads that again are very intrusive to a surfer.

Pop Unders:

These types of ads are a bit more sneakier as they do not appear until all browsers are closed.

There is an advertisement sitting on your desktop, again very intrusive.

Fake hit machines:

Yes, these exist and most of these traffic scams use them in a massive way.

They setup scripts to change the referrer of a faked hit to make it appear like it is real and coming from somewhere.

Proxy hits:

This is by far the dirtiest tactic of them all.

Server proxy lists are put together, shared and sometimes even sold to other people to use as a mask to hide themselves while they spam, spoof hits or possibly even worse like sending a virus from an internet cafe.

How to spot one?

Spotting out these hits is really not that difficult at all. Your average visitor will stay at the page for sometime before closing it.

So have a look at your logs and see how long these guys stay.

Take your average user and weigh that against some of the more suspicious ones.

Keep in mind that bots such as Google or Bing will identify themselves very clearly in your logs and might have a short visit period.

The unique visitor that stays 2 seconds and seems to stay only 2 seconds visit after visit is most likely a “fake” hit.

These companies even use these fake hits to boost PR and Alexa ranking.

So don’t judge these guys because they have a high ranking.

It is very hard to find a real traffic provider that is not scamming to some degree.

Work with SEO

If Everyone Is a Scam Then What Is The Solution?

Well not everyone is a scam but most of the “cheap hits” programs are.

So we advise you stay away from all of them and just build the traffic yourself.

Search engine traffic has proven time and time again to be the highest quality of traffic to a website.

It is completely targeted to your audience because the user was searching for you.

The answer to building your traffic is quite simple – Content is King.

The idea is to build as much content as possible so that the search engines will come around and index your pages.

Relative content will yield the results you seek.

For example if you put together articles related to your niche and keywords appear in your article about this niche.

What they do then there is a greater chance when someone searches your niche they will find your site.

There is a lot of calculation in a search engine algorithm but it has been proven that the one thing that remains the same is content out weighs all other factors.

The Domain of the Internet

Who are the scammers?

We cannot name the names of the site for legal reasons but we can say most of them are the same site moving form domain name to domain name because of getting a bad reputation.

These sites saturate the market and then move the domain to a new one and claim that they are the new kid on the block with the best traffic.

Don’t get duped by these guys, do a Whois on the domain, call the company up, find a physical address and call these guys out.

Do not let them take your hard-earned money and give you nothing in return.

One is email scam artists who obviously have nothing better to do than to try and steal your money.

The other is people who try to dissuade you with an outright lie disguised as a legitimate solution.

I am talking about companies that sell traffic.

They make all kinds of claims about how great getting a ton of traffic to your website is.

The other angle is how easy it’s going to be as well.

Some say that the system will work forever and then auto pilots itself so you dont have to ever do anything again.

First of all, if you have a new website dont ever buy traffic it’s a waste of money.

The only possible way that you can buy traffic is to use a pay per click campaign from Google, or Bing.

It is not easy, free, or works on autopilot.

Getting eyeballs to your website involves constant strategy and constant tinkering.

It also involves building a great site with lots of content and building links to your site.


We hope that this article has shed some light on this issue.

The thing to remember is that search engine optimization takes time and most of all patience.

Lack of patience will just have you spending money in the wrong places.

Put yourself in the users shoes for a moment. Would you open any of those intrusive ads?

So then why would anyone want to open yours or furthermore want to use your service by finding it in a popup or pop under ad?

They are just a clever way to get some cash out of your hand and into someone else.

Here is my golden rule.

If a company has to use hope and easy, as a selling technique, run away very fast.

Instead, take the money and hire someone to teach you how to get traffic legitimately.

Would love to hear your thoughts about this post or this site in general.

I will answer all the comments on my website personally so drop me a line below if you have any affiliate marketing questions or comments.

I’m happy to help any way that I can.copywright

Kind Regards Shane.

Keep in mind that we may receive commissions when you click our links and make purchases. However, this does not impact our reviews and comparisons. We try our best to keep things fair and balanced, in order to help you make the best choice for you.

2 thoughts on “What is a Traffic Scam?”

  1. The number one way to tell a bad actor on traffic sites is to look at their Alexa rank using the SEO Quake extension for Google Chrome. If they have rank over 500,000 they obviously aren’t using their own product to advertise. This also goes to the adage that if this is the best and most lucrative traffic available then why are they charging less than Google or Bing? Why aren’t they building sites and directing this traffic towards them for affiliate earnings or direct sales? Nope, nothing is legit when dealing with bulk traffic sites.

    • Hello Andy, 

      Thank you for taking the time to read my post.

      Appreciate your insights.

       Will take note on your recommendations on how to recognize a scam.

      Regards Shane.


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